Bricks and clicks: participatory organizational design through microparticipation
Abstract
In this paper, we present research being done around a novel online platform designed to allow deep co-creation in small organizations, between their employees and non-employees. Deep co-creation, a concept that shares similar philosophical antecedents with participatory design [2, 3, 10], facilitates the act of co-creation of an organization itself---its administrative and functional structures---rather than merely its products or experiences. This paper explores research, currently in-progress, in the use of mixed online and offline modes of microparticipation to accommodate the stringent time constraints of users participating in deep co-creation within small retail-based organizations. This research has significant applicability to co-creation within other types of organization as well.
